Website design & development
Probeck designs and develops business websites that help customers understand what you do, find answers and take the next step. From a new WordPress site to a redesign or bespoke booking and payment features, the starting point is what your website needs to do.
Previous work
Cooling Castle Barn combines a visual refresh with flexible WordPress content management, The Hospital Day Nursery pairs a playful custom design with bespoke feedback functionality, and Primcura Healthcare connects recruitment content with direct vacancy publishing.
Recruitment website & SEO
A familiar recruitment website rebuilt with vacancy management and search-focused job pages.
Outcome: Direct job advertising, less reliance on paid listings and significantly improved organic visibility.
Read the case studyWebsite redesign & WordPress migration
A complete redesign and Squarespace to WordPress migration for an established Kent wedding venue.
Outcome: Flexible content management, reusable templates and fair, randomised visibility for recommended suppliers.
Read the case studyBespoke website functionality
A colourful, custom-coded nursery website with responsive layouts and a dedicated parent feedback interface.
Outcome: A distinctive early years design and focused functionality tailored to the nursery’s requirements.
Read the case studyBefore you start again
An outdated appearance is one clue, but it doesn't tell you whether the whole site needs replacing.
Look at what is failing: information that no longer reflects the business, awkward mobile journeys, slow pages, difficult editing or features your current site cannot support.
If the foundations work, clearer content, better navigation, performance fixes or a targeted feature may solve the problem.
Start here when a particular journey is failing, rather than assuming everything needs to change.
Keep useful content and functionality while rethinking the presentation, page structure and customer experience.
This may suit a site that works technically but no longer explains the business or helps people choose.
An unsuitable platform, difficult maintenance or major new requirements may justify a fresh build.
Check what is worth keeping, how content will move and what happens to existing URLs before starting again.
Few enquiries do not automatically mean poor design. Look at who reaches the site, what they need, whether the offer is clear and whether forms or booking steps work. A redesign alone cannot create demand for an unclear offer.
Design around the visitor
Clear messaging, useful service information and sensible navigation help people understand the offer. A logical page hierarchy and internal links also help search engines discover and understand the content.
Specific answers, genuine case studies and real photography give visitors something to judge. Mobile usability, accessible controls and pages that load promptly let more people reach that information.
A clear enquiry, booking or buying route makes the next action easier. Straightforward editing helps you keep prices, services and answers current after launch.
Good web design brings these parts together. A visual refresh is useful when it improves the way people understand and use the site.
How Probeck can help
The work can be a complete website or a focused improvement. Agree what success looks like before deciding the scope.
Choose the approach around the work
Neither is automatically better. The useful question is how well the approach fits your content, functionality, editing needs and ongoing budget.
Specific requirements
Custom development may suit complex workflows, business rules, deeper integrations or customer areas that behave more like an application.
It brings responsibility for documenting and maintaining the custom code. Editing tools and handover arrangements need to be designed and agreed, rather than assumed.
Useful when: standard tools would constrain an important part of the experience or create too many compromises.
Content platform
WordPress can suit a business website where publishing and updating pages is central. Established functionality and familiar editing tools can reduce the amount that needs building from scratch.
Check that the selected plugins fit the requirements and can be maintained. Licence renewals, updates, compatibility checks and editor training still need a place in the plan.
Useful when: content is the main focus and established features do the job without too many workarounds.
The approaches can overlap: a WordPress website can include bespoke functionality or connect to a separate web app. A smaller extension may be enough.
Bespoke vs WordPress websitesProbeck can shape the project around anything from a focused single-page website to a multi-layered site with bespoke functionality. If speed or budget is the priority, the first release can concentrate on the essential pages and provide room to grow. The website gives your offer a strong foundation; useful content, promotion and ongoing improvement help it continue working for the business.
Your website project
The Probeck website journey keeps the customer involved as the business, design and working website come together.
Start with a conversation about the business, customers, objectives, current website, problems, required functionality, ideas and preferences.
Work together on a visual direction that reflects the brand, audience, ideas and goals. The design develops collaboratively with customer input.
Turn the agreed design into the working website, including the required functionality and integrations.
Review and test the website, incorporate customer feedback and obtain final approval before launch.
Put the signed-off website live and complete the agreed launch checks.
Continue with hosting, maintenance, support and future improvements where required.
The number and type of pages, custom features, integrations, migration and testing all affect the work. Content readiness, access and feedback affect when it can happen. Agree a realistic schedule and protect time for review; if the deadline is fixed, prioritise what must be ready at launch.
Make the budget understandable
Compare the work included, not just the page count. Two sites of the same size can need very different content, design and functionality.
Projects from
£1,500
The final price depends on the agreed pages, design, content, functionality, integrations and migration work.
Page types, custom layouts, the amount of existing content and the editing experience affect the build. Reusing a sound structure can mean less work than starting again.
A redesign may cost less than a rebuild, but extensive changes or a difficult existing setup can reverse that assumption.
Copywriting, photography, product information and migration take time. Booking rules, payment flows, e-commerce and integrations add work beyond the visible pages.
Agree optional extras separately, so you can distinguish launch essentials from later improvements.
Allow for hosting, domain renewals, maintenance and support. Plugin licences, third-party services and payment processing may bring separate charges.
Confirm what renews, what depends on usage and what budget is available for ongoing development.
SEO from the start
SEO belongs in the structure, content and build from the start.
Useful pages, hierarchy and internal links explain what belongs where.
Readable copy, page titles and metadata make each page's purpose clear.
Performance, mobile usability, accessibility, crawlability and redirects support the experience.
Measurement, useful updates and customer research continue after launch.
These foundations can support visibility, but they cannot guarantee rankings or enquiries.
Give people useful answers
Visitors need to understand what you offer, whether it suits them and what happens next.
Start with the questions customers ask before buying, then design the page so those answers are easy to find.
Plan beyond launch day
A live website needs clear responsibility for availability, maintenance and improvement.
Hosting, monitoring, domains, backups and recovery.
Security, software updates and compatibility checks.
Response routes, service hours and urgent issues.
Content changes and new features agreed separately.
Real website work
A request to add vacancies became an opportunity to give the recruitment company control of its jobs and build organic search visibility.
Before you choose a website developer
Understand the costs, timescales, platforms and practical responsibilities to agree before your website project begins.
Website design and development starts from £1,500. The final price depends on page types, design, content, features, integrations and migration. Hosting and maintenance may be separate.
Scope, custom features, content readiness, access, feedback and testing determine the schedule. Agree what must be ready at launch and who supplies it.
No. WordPress can be a good fit for content-led sites and established functionality, but a hosted platform or more bespoke approach may fit better. Choose around editing needs, features, costs and ongoing maintenance rather than the platform name alone.
A redesign or targeted improvement may be possible. First review the platform, access, content, functionality and technical condition. That determines what can sensibly stay and whether rebuilding would avoid expensive workarounds.
Self-editing can be part of the agreed scope. Identify the pages, images and records you need to change, then confirm the editing tools, permissions and guidance included. Do not assume that every bespoke feature will be editable without development.
Hosting and support are part of Probeck’s supporting services. The appropriate arrangement depends on the platform and features. Confirm the price, backups, monitoring, updates and support responsibilities before launch; specific package details are still to be supplied.
SEO foundations should inform the structure, content and build, including descriptive metadata, internal links, crawlability, performance and mobile usability. They do not guarantee rankings or enquiries. Ongoing content and review still matter after launch.
Migration can be included once the content, platform and available access are understood. Review what is worth keeping, check images and permissions, map old URLs to new pages and allow time to verify the migrated content and redirects.
Agree ownership, licences, account control and access to code, content and hosting in writing before work starts. Third-party themes, plugins and services can have separate terms.
Yes, where the chosen services support the access and functionality required. Check provider fees, booking rules, refunds, notifications and how records reach your existing systems. A simple payment link and a fully connected booking workflow involve different amounts of work.
The Knowledge Centre
Use these published guides to compare scope, platforms, suppliers and ongoing responsibilities.
Understand the scope and the costs beyond the build.
Read guide: How much does a website cost?Agree responsibilities, editing, access and support.
Read guide: Questions to ask a website developerCompare the fit for your content and functionality.
Read guide: Bespoke vs WordPress websitesDecide what to keep and what needs a fresh start.
Read guide: Website redesign vs rebuildGet content, branding, imagery and access ready.
Read guide: What should you prepare before starting a website project?Plan renewals, maintenance, support and improvements.
Read guide: What ongoing costs does a website have?